WhatsApp · Post-purchase AI

The retention agent that pays for itself by stopping returns before they happen.

Recete is an AI assistant that lives on WhatsApp. It uses your product knowledge to answer questions, send guides, and resolve issues — automatically, before they become support tickets or refunds.

No credit card · 14-day trial · 15-min setup
−32% avg. returns94% CSAT2.1× faster replies
order #4821 · day 2
intent: usage_question
return prevented · +£84
R
Recete · Olive & Oak
online · usually replies instantly
TODAY
Trusted by Shopify stores across the UK & EU
olive & oak
Maren
FORM&CO.
tigris
north drift
aura.
Features

Everything you need to turn one-time buyers into repeat customers.

Six modules — one calm dashboard. Pick the workflows you need, leave the rest off. No feature creep, no agency required.

Post-purchase WhatsApp engagement

Personalized messages at the moments that matter — welcome, usage tips, check-ins, win-backs. Configured once, sent forever.

T+0 welcomeT+3 usageT+14 feedback

AI conversations grounded in your product

Trained on your product manuals, FAQs, and policy docs. Handles complaints, guides usage, and prevents returns — with a human handoff when it matters.

RAG pipelineIntent detectionHuman handoff

ROI dashboard, not vanity metrics

Saved returns, repeat purchases, sentiment, RFM cohorts. See exactly how many pounds your retention is generating — every week.

ROI trackingSentimentRFM cohorts

Real-time order sync

Every order, refund and product update flows in through webhooks. The right message goes out at the right moment — no spreadsheets.

WebhooksInstant triggersBi-directional sync

One-click install

Install from the Shopify App Store and connect your number in under fifteen minutes. Templates ready out of the box, zero coding required.

App StoreTemplated flowsAPI access

Enterprise-grade security

End-to-end encryption, merchant-level access controls, GDPR-aligned workflows, and a signed DPA on every plan. Customer data stays your data.

GDPREncrypted at restSSO ready
Live demo

Three conversations your team doesn't have to have.

Each one represents a real moment in the post-purchase journey — and a real margin point that Recete is protecting.

R
Recete · Demo
live preview
TODAY
How it works

Live in fifteen minutes. No agency, no engineer.

You install the Shopify app, point it at your knowledge base, and Recete handles the rest. Most merchants do it during a coffee break.

01 · CONNECT

Install from the Shopify App Store

One click. We pull your product catalog, orders, and customers via the official Shopify API. Your store keeps running.

$ shopify install recete
→ catalog · 248 SKUs synced
→ orders · 6,402 backfilled
→ webhooks · 12 active
02 · TEACH

Feed it your product knowledge

Drop in product guides, FAQs, return policy, tone-of-voice notes. Recete turns them into a retrieval index your agent answers from.

seasoning-guide.pdf · indexed
warranty-policy.md · indexed
brand-voice.txt · indexed
+ 14 more files
03 · MEASURE

Watch your retention dashboard climb

Each saved return and reorder shows up as pounds. Weekly digests, no log-in required. Cancel any time — fair-use first.

returns saved£4,820
repeat purchases£11,310
support hours saved62h
net ROI · 30d9.2×
Trusted by growth teams

Merchants use Recete to protect margin after checkout.

"We reduced avoidable returns by sending usage guidance before customers got frustrated. Setup took less than one afternoon."
Ece Demir
Founder · skincare brand
−28% returns
"Our support team now spends time on real escalations. Recete handles the repetitive post-purchase questions automatically, in our tone."
Mark Jensen
Ops lead · DTC home goods
2.1× faster replies
"The analytics view made it easy to justify the spend. We can see saved returns and repeat conversations turning into actual revenue."
Selin Kaya
E-commerce manager · wellness
+14% repeat sales
Pricing

Simple, transparent pricing. No hidden fees.

Starter
For lean teams validating post-purchase support and retention.
$29/ month
  • 150 included chats / month
  • 20 recipes
  • $0.18 per overage chat
  • Shared Recete WhatsApp number
  • Basic analytics
Start free
Pro
For higher-volume brands that want a branded WhatsApp and deeper analytics.
$169/ month
  • 3,000 included chats / month
  • Unlimited recipes
  • $0.08 per overage chat
  • Smart Re-order
  • Advanced analytics + custom number
Talk to sales

Most merchants recover plan cost by preventing just three returns per month. All plans include unlimited team seats, a signed DPA, and email support.

ROI calculator

Run your numbers. It's not a leap of faith.

Estimates use averages from active merchants. Most stores recover cost in week one.

Assumptions: 32% return reduction · 14% repeat lift on 35% margin · 65% of post-purchase tickets handled automatically at 7min each.
Estimated monthly recovery
£6,097
That's a 88.4× return on the Growth plan at £69/mo, before counting brand equity or NPS lift.
saved returns£2,880
repeat-purchase lift£2,940
support hours saved£277
monthly total£6,097
FAQ

Common questions from merchants.

Can't find what you're looking for? hello@recete.co.uk

Most merchants connect Shopify and configure their first flows in under fifteen minutes. You start with default templates — proven across hundreds of stores — and refine them as you learn what works for your customers.
No. Recete is designed to reduce the manual support workload of a small team, not assume you have one. You can still enable human handoff for escalations or sensitive conversations.
By sending proactive, timely WhatsApp messages with usage guidance and follow-ups that answer common questions before they become return requests. Most returns aren't about defective products — they're about confused customers.
Yes. We use end-to-end encrypted transport, merchant-level access controls, and GDPR-aligned data workflows. Every plan ships with a signed DPA. Customers can opt out at any time with a single reply.
Yes — on the Pro plan you can connect your branded WhatsApp Business API number. Starter and Growth use a shared Recete number, which is faster to launch.
Out of the box: English, Spanish, French, German, Italian, Turkish, Dutch, Portuguese. The AI replies in the customer's preferred language automatically based on detected locale.
Post-purchase AI · WhatsApp

Stop losing margin after checkout.

Install Recete in fifteen minutes and start protecting every order you've worked so hard to win. Cancel any time — fair-use first.

No credit card · 14-day free trial